Art Direction/ Graphic Design/ Illustration
During my internship at Black SG, I collaborated closely with the lead designer to revitalize the brand identity of Dancing Crab. Together, we crafted vibrant illustrations and conducted dynamic photoshoots that captured the brand's playful and energetic essence.
From conceptualizing visuals to designing various brand collaterals, our work redefined Dancing Crab's presence, infusing it with fresh creativity while staying true to its unique personality. This rebranding effort not only enhanced its appeal but also resonated with its spirited dining experience.
Art Direction/ Graphic Design/ Illustration